What is My Baby & Me?

My Baby & Me Mission

Improve maternal and child health in Wisconsin through prenatal alcohol education, screening, and intervention.

Program Description

My Baby & Me is a program that helps Wisconsin women stop or reduce their alcohol use during pregnancy.  This is accomplished by training healthcare providers to deliver evidence-based alcohol education, screening, and intervention as part of existing prenatal care.  The program offers non-judgmental, client-centered counseling, support, educational materials, and meaningful incentives


The My Baby & Me program aims to:

  1. Provide screening and key fetal alcohol spectrum disorder (FASD) prevention messages to all pregnant women.
  2. Help participants quit or significantly reduce their alcohol use during the prenatal period.
  3. Provide comprehensive alcohol-related training and technical assistance to healthcare providers.
  4. Disseminate the best practices in alcohol education and FASD research, resources, tools, and continuing education opportunities.

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